Project Description


Designstar is also active outside our country. For example, we have developed a striking new label line for the Belgian Laurel company Dierick BVBA.

The Laurier is a real Belgian regional product and because of the long growing period it’s also a real luxury product. For this, the grower sought a suitable label line with a chic look to increase recognizability in the market.

For the larger products we have developed a luxury label booklet with extensive product information and care tips for the consumer. The smaller pot sizes are given a label, on which all information is slightly more concise.

In addition to the labels, this new look & feel has been extended in the exhibition decoration, corporate identity and company clothing.
With this, Laurel company Dierick BVBA communicates with one clear and recognizable style to their customers!

'The labels have become beautiful and our customers are enthusiastic. We are really satisfied! '

Bart Dierick – Laurierkweker


  • Customer: Laurel Company Dierick BVBA